Home / Gadget PhoneArena / Apple's App Tracking Transparency feature costs social media apps nearly $10 billion in ad revenue

Apple's App Tracking Transparency feature costs social media apps nearly $10 billion in ad revenue

Apple's App Tracking Transparency, designed to allow iOS users to opt-in or opt-out of tracking by third-party apps, has cost social media firms nearly $10 billion in advertising revenue.

from PhoneArena https://ift.tt/3Bxe75C
Apple's App Tracking Transparency feature costs social media apps nearly $10 billion in ad revenue Apple's App Tracking Transparency feature costs social media apps nearly $10 billion in ad revenue Reviewed by Contributer on October 31, 2021 Rating: 5

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