Google’s latest experiment calls local businesses to check prices and availability for you

Credit: Edgar Cervantes / Android Authority

• Google has announced Ask for Me, a new experiment in Search Labs that lets its AI handle phone calls to local businesses.
• The feature allows users to request service pricing and availability for things like oil changes or nail appointments without making the calls themselves.
• Currently available in the US for select services, the experiment has limited capacity, and businesses can opt out of receiving AI calls.

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Google is rolling out a new AI-powered experimental feature called “Ask for Me” through its Search Labs platform. The feature aims to automate phone inquiries to local businesses for price and availability checks, saving users the hassle of dialing themselves.

The tool allows Google’s AI to call businesses on behalf of users, gathering information on service pricing and availability. It will be available in the US for English-language queries like “oil change near me” or “nail salons nearby” on Google Search for desktop or mobile. After entering service details, the AI makes calls and then provides a summary of its findings.

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